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Halftime analysis: OSU 49, Texas Tech 0

LUBBOCK, Texas -- Well, that was ... something.

Oklahoma State scored a touchdown on kickoff coverage. Brandon Weeden has three touchdown passes and five incompletions.

OSU is winning the turnover battle, 3-0.

There's your ball game. Time for what I'll tentatively call analysis.

Turning point: Oklahoma State's arrival at the stadium.

Stat of the half: Weeden threw five incompletions, but one was a Justin Blackmon drop and another was a ball purposely thrown out the back of the end zone. He's been on the money and pretty unstoppable on a windy day in Lubbock. The Texas Tech defense looks helpless.

Stat of the half II: Texas Tech hasn't been shut out for 60 minutes since 1987.

Best player in the half: Weeden. He passed his coach, Mike Gundy, on the OSU all-time passing leaders list and became the school's all-time leader in touchdown passes in the first half. Not bad. Not bad at all.

What Oklahoma State needs to do: Keep the Gatorade iced and the conversation light. It's going to be a downright jovial atmosphere on the sidelines for the Cowboys starters in the second half.

What Texas Tech needs to do: Watch the game tape of its 41-38 win over Oklahoma in the team meeting room instead of coming out for the second half. I don't think the Tech fans, which have already flooded to the exits, would be too disappointed. It'd be a lot more fun for the players, too.